All the data you need.

Tag: Data Collection

Familiarize Yourself with the Legality of Data Accumulation Under New Data Governance Rules
Data is absolutely vital to your occupation as a business owner. After all, this information lets you understand your market better, enabling you to provide better customer experiences. However, customers aren’t as willing to share personal information with companies. In fact, a study found that 79% of Americans are concerned …
10 Spectacular Big Data Sources to Streamline Decision-making
The market for big data is surging. It is expected to be worth $274 billion within the next two years. The increasing demand for big data is not surprising. We are living at a time when there is heavy reliance on big data, which often comes from online information. Due …
Hospitals Make Massive Inroads on COVID-19 Battle with EMS Data
We have previously talked about some of the biggest ways that policy makers and the healthcare sector are using big data to fight COVID-19. Their approach has evolved in recent weeks, as they find ways to use EMS data to streamline their response. EMS Data Changes the Roadmap to Fighting …
Savvy Companies Find Brilliant Ways To Benefit From Inbound Call Data
Countless companies recognize the growing importance of big data. However, many of them lack the insights needed to acquire and utilize data effectively. There are so many possible sources of data, but they don’t tap them to their full advantage. One of the most overlooked sources of data is from …
Using Geographic Data To Create A Perfect Google Maps Radius
Data precision has completely revamped our understanding of geography in countless ways. We also use big data to facilitate navigation. One of the tools that utilizes big data is Google Maps. Anish Nahar of Harvard Business School has gone so far as to state that Google Maps is the world’s …
9 Ingenious Ways To Leverage Data-Driven Insights For SEO
Big data has played a critical role in SEO. Last September, Anna Crowe of Search Engine Journal talked about the utilization of big data for crafting content for SEO. You can find a number of ways that big data can aid with SEO. One of the most overlooked benefits is …
Search Engine Watch Suggests Data Analytics Key To Local SEO Success
Big data is driving major changes in the field of digital marketing. One of the areas most affected by advances in data science is SEO. Search Engine Watch author addressed some of the changes wrought by big data in recent years. He provided some great insights, but there are other …
5 Ways Data Can Fuel Your Online Marketing Strategy
The lives of digital marketers today are significantly more straightforward than they were just a decade ago. Today, they have access to a variety of tools and cloud-based platforms to automate and streamline marketing-related tasks. One of the newest trends in the marketing landscape is data. Marketers around the globe …
Call Center Improvement Strategies that Work: 4 Ways to use Data And Win
Anyone who has ever been on hold is familiar with the words, “your call may be monitored for quality assurance.” Needless to say, the meaning of those words has evolved over the years. Call centers can now take an omnichannel approach and use AI to record analytics about everything, from …
Data Shortcuts So You Can Spend More Time Managing Your Business
Big data is a pivotal technology in modern business. A growing number of businesses are using big data to boost the efficiency of their operations. Despite its benefits, only 53% of companies use data analytics. Companies that fail to utilize data-based technologies effectively will fall behind. You’ve likely heard the …
How To Leverage Your Website Data To Generate More Customers
Whenever people come to your website, you get more data about your audience. But are you actually leveraging that data to its full potential? What do you do his with all of this valuable information? Your website’s traffic data is an extremely important resource for your business. Not only does …
The Growing Importance Of Data Collection For Customer Service
Big data is crucial for any organization that wants to attract and retain customers. A study by McKinsey Global Institute found that data-driven companies are 400% more likely to retain customers and 2,200% more likely to acquire new ones. Back in 2011, my colleagues and I first started discussing the …
Sudden Data Developments Massively Disrupt eCommerce Software Market
Last year, Jasmine Ronald, an author with Towards Data Science, wrote an article showing that big data is changing the direction of the ecommerce market in unexpected ways. This view is shared by experts at Big Commerce and other big data publishers. A growing number of software publishers are using …
How Insurance Companies Use Data To Measure Risk And Choose Rates
The auto insurance industry has always relied on data analysis to inform their policies and determine individual rates. With the technology available today, there’s even more data to draw from. The good news is that this new data can help lower your insurance rate. Here is the type of data …
5 Ingenious Ways To Use Big Data For Customer Engagement
Big data is changing the direction of our economy in unprecedented ways. Every business should look for ways to monetize big data and use it to optimize your business model. The number of companies using big data is growing at an accelerated rate. One poll found that 53% of businesses …
How To Successfully Use Data For Your Email Marketing
Analyzing data gathered across multiple channels provides marketers with valuable insights into audience preferences and behavior. This can lead to more focused, effective campaigns, which is why US marketers have invested around $5 billion into data management in the past couple of years. And email remains a crucial marketing channel, …
Data Technology Is Crucial To Your Infrastructural Modernization Plan
Big data has played a very important role in many aspects of small business. The market for big data is expected to reach $67 billion by next year. Companies of all sizes need to understand the impact big data has had on their business models. They also need to consider …
How Low Conversion Data Seriously Hinders Machine Learning
Machine learning is changing the future of marketing in many beneficial ways. The Digital Marketing Institute reports that 97% of decision makers believe it is the future of marketing. There are a number of tactics that marketers can pursue to optimize campaigns with machine learning algorithms. However, some of these …