In this contributed article, Darshan Rawal, Founder and CEO of Isima, explains how the data ecosystem has exploded in the last decade to deal with multi-structured data sources. But the fundamental architecture of using queues, caches, and batches to support Enterprise Data Warehousing and BI hasn't. This article looks at the architectural styles of the three eras of data management - pre-big data, the open-source revolution, and the cloud-native version. It will be a dive into trade-offs of each and what lies ahead. You'll get a techno-strategic best practices of architecting data platforms as they pave the path to recovery for your organization.